Brand Assets, Icons, and Guidelines

We encourage you to use the Android and Google Play brands in your promotional materials. You can use the icons and other assets on this page in any way you want, provided that you follow the guidelines described below.

Android Brand

01/ Android Robot

Can be used, reproduced, and modified freely in marketing communications. Our standard color value for print is PMS 376C. Our online hex color is #A4C639.

When using the Android Robot or any modification of it, proper attribution is required under the terms of the Creative Commons Attribution license. For more details on proper attribution, please see the Content License document.

02/ Android Logo

The Android logo may not be used.

03/ Android Custom Typeface

The custom typeface may not be used.

04/ Android in Official Names

Any name with 'Android' alone may not be used in a name without permission. Any name with 'Droid' alone may not be used in a name.

The word 'Android' may be used only as a descriptor, 'for Android'. If used with your logo, 'for Android' needs to be smaller in size than your logo. First instance of this use should be followed by a TM symbol, 'for Android™'.

If you are not sure you meet these criteria, please contact us.

05/ Android in Messaging

May be used in text as a descriptor, as long as it is followed by a proper generic term (e.g. "Android™ application"). First instance of this use should be followed by a TM symbol.

Note: Any usage of #04 or #05 needs to include footer attribution in your communication:
"Android is a trademark of Google Inc."

Google Play Brand

Google Play logo

Get it on Google Play badge, large
Download: Small | Large

Android App on Google Play badge, large
Download: Small | Large

06/ Get it on Google Play Badge

The "Get it on Google Play" and "Android App on Google Play" logos are badges that you can use on your web site and promotional materials, to point to your products on Google Play.

The logos are available in two sizes:

  • Large: 60(h) x 172(w)
  • Small 45(h) x 129(w)

Guidelines for usage:

  • Never separate the phrase “Get it on Google Play” or "Android App on Google Play" from the Google Play logo, and do not change the color, proportions, spacing or any other aspect of the logo.
  • When used online, the badge logo should be used to direct users to:
    • The Google Play landing page:
    • The Google Play Apps landing page:
    • A list of products that include your company name, for example,
    • A list of products published by you, for example,>
    • A specific app product details page within Google Play, for example,
  • When used alongside logos for other application marketplaces, the Google Play logo should be of equal or greater size

For details on all the ways that you can link to your product details page in Google Play, see Linking to your products

For convenience, if you are using the logos online, you can use the badge generator to create the appropriate markup and link to your apps.

Other Brands

Any other brands or icons depicted on this site are not are the property of their repective owners and usage is reserved. You must seek the developer for appropriate permission to use them.